Five disciplines that look scattered on a résumé — until you see they're one capability: zero to in-market, mostly with my own hands. Go on, press the keys.
Design systems, app UI, and brand-grade visual work. I built a full design system from scratch across three products — rider app, driver app, operator console — and kept them speaking one language for five years.
Plugs in as Founding designer · Head of design · 0→1 Launch Sprint
See the system shipped — 40+ components across 3 appsKinetic identity, product motion, and launch films — motion that makes a brand feel alive and a product feel considered, not decorated.
Plugs in as Launch films & product motion — inside a sprint, or embedded
Srijan case study — in the worksShort-form and long-form, shot and edited end to end. I build in public, so I make the content that does it — scripting, shooting, cutting, shipping.
Plugs in as The content engine for your launch — sprint add-on or ongoing
I build in public — see the engineOutbound systems, ICP, deliverability, and pipeline that compounds. This is what The PipelineLab does — part of the ₹6 Cr+ in B2B revenue I've generated.
Plugs in as GTM / growth lead · The PipelineLab retainer
PipelineLab case study — in the worksI ship real, working product — not just mockups. The site you're on right now is one example: designed, written and built end to end, keyboard and all.
Plugs in as Design-to-shipped-product — what makes the 0→1 sprint real
You're inside the proof right nowFive disciplines, three ways to hire them — embedded leadership, a 0→1 launch sprint, or the GTM engine.
Ways to work together